One of the hardest parts of blogging (next to actually writing the posts, of course) is coming up with topics for content on a regular basis. It’s easy to come up with the first handful of blog post ideas, but then all of a sudden, motivation starts to disappear and coming up with them gets harder and harder.
If you want to take blogging seriously, you’ll need a long list of content ideas to pull from. It’s a good idea to have a mix of blog posts – ones you can create in a short and long amount of time – so you can publish on a regular schedule no matter how busy you are.
To help make this easier for you, we’ve put together a whole year worth of blog ideas so you can start getting ahead with your content.
If you want to go the extra mile, you could also write out a few bullet points for the main topics you want each blog post to cover. That way, when you sit down to write, you already know what your main points are so you can jump right into writing.
Knowing you have a ton of ideas to pull from can help you through the hard writing times. Let’s dive into some categories of possible posts.
52 Blog Post Ideas
Industry-specific blog post ideas
For blog ideas in this category, the main idea is that you’re covering the big stories, releases, and people in your industry.
For example, if you had a blog about the movie industry, you’d want to cover things like the Oscars, movie releases, interviews, and other important announcements or dates.
- Interviews with industry leaders or celebrities in your industry
- Upcoming events in your industry
- Reviews of products, places, or services
- Curated lists – could be your favorite resources, podcasts, books, and so on
- Resources that people in your industry can use
- An industry-specific glossary
- Make predictions for your industry in the upcoming year
- Breaking news in your industry
- Anything related to holidays, if it ties into your industry
- The history of people, places, or things in your industry
- Stories of how people grew in their industry
- Blogs that help people get into an industry
Blog post ideas that establish your expertise
These blogs are ideal for showing people that you know your industry well and have spent some time learning the ins and outs of how it works. These are often educational in nature and can help establish your blog as a helpful resource in your industry. It also helps build your reputation and can help you gain access to new opportunities in the future.
- Beginner’s guides
- How to guides
- List posts – Example: “10 reasons you should start a blog”
- Templates people can copy or use
- Tutorials on how products work
- 30 day challenges or other type challenges to get people started
- Advanced guides – these establish that you truly know what you’re talking about
- Mistakes you’ve made and things for people to avoid
- Infographics
- Insider tips or hacks
- Case studies
- “Cheat sheets” with your best tricks and tips
Fun blog post ideas
While it’s important to work hard on your blog, you don’t always have to take it so seriously. Every now and then, you should show your personality and write something that will build a connection and let people get to know you.
These are often great posts for when you don’t have time to do research or write a lot. They’re easier to put together and can be done in a short amount of time.
- Talk about your time in an industry
- Tell a story
- Write about your mentor or someone who inspired you to do the work you do
- Try a personal challenge (example: meditating for 30 days) and let people know how it worked for you
- Tell people what is going on in your life
- Inspirational stories from your community or leaders in your industry
- Talk about struggles you’ve gone through in your career or personal life
Motivational blog post ideas
You want to make sure your blog is always providing valuable content for your readers, but every now and then you might want to give them a much-needed boost of motivation. This is where you can write a post to get them excited about new releases, inspirational stories, or just some hard truths that can give them some much-needed perspective.
This allows you to not only give them something exciting to read, but these types of posts can often spread faster than others due to the level of emotion in them. Often, next to in-depth tutorials, these types of posts can bring you a ton of new readers.
- Write a “real talk” type of post giving them some hard truths
- Inspiring stories from inside your industry
- A round up of motivational quotes
- Community challenges you and your readers can do together
- How to get over roadblocks in your industry
- Talk about what bothers you in your industry
- Things you went through and how you personally overcame them
Community-focused blog post ideas
One way to get people hooked on your blog and your brand is to include them in the content you make. That way, they actively feel a part of your community. It’s also a good way to foster engagement, which usually drives more readers to your content. Overall, it’s a win-win.
On these types of posts, you want to make sure you’re gathering feedback from your audience, asking for comments, have a way for people to submit content to you, asking them to respond to a social media post, or anything else that opens the lines of communication.
- Community posts – where your readers submit stories, posts, quotes, or anything else
- Interview a community member
- Talk to people who have been through your courses, programs, or have used your advice
- “Ask me anything” blog posts (also sometimes called AMA’s)
- Giveaways or contests
- Competitions between community members
- Surveys
- Write a post directly to your readers
Data-focused blog post ideas
Being able to compile and share data about your industry can often be a hit. Data-focused blog posts do well because it’s a place to take a ton of research and put it into one place. It helps your blog establish itself as a reputable site and also helps other companies and bloggers with more data they can use as a reference.
For example, marketing companies often compile lists of their top information, data, surveys, and results throughout the year to share with their audience.
- Annual research or results
- Data you compile from customers and surveys
- Research trends in your industry
- Deep dive into success stories
- Ask your audience to answer questions or fill in surveys and publish the results
- Statistics on consumer or reader behavior
Listen to feedback
As a blogger, you should always keep track of comments and when your audience asks you to cover certain topics. Once you have a good community, you’ll start getting a ton of content ideas sent to you which will keep you from running out of content ideas. You can also offer things such as guest posts, where you get a day off of publishing and someone gets to use your audience to share their message.
No matter how you start to keep track of your blog ideas, just make sure you stay ahead of your content calendar so you never start missing publishing dates. After all, one of the keys to succeeding as a blogger is to make sure your audience has fresh content to read.