By Mary Jaksch
Are you still dreaming of a blog, or do you already know how to write a blog?
Wherever you are on your blogging journey, the information in this post is crucial for your success.
You’ll learn how to suddenly burst out of the gates and get the traffic you dream of.
I know how frustrating it can be to see other bloggers race ahead and get all the accolades – whilst you’re struggling to get traffic.
When I first started blogging, my progress was painfully slow. But then I suddenly changed gear and … well, I’ll tell you what happened in a moment.
They key point is that you can rev up your blog any time with the Sprinter Strategy.
Let’s take a look at two different blogging strategies to see which one is right for you.
The Sprinter Strategy versus the Long-Distance Strategy
These two strategies are based upon a fable by Aesops, called, The Race of the Hare and the Tortoise.
Here’s the story …
One day, the hare and the tortoise decided to have a race. It was no contest really, because the hare was so much faster.
As you can imagine, the hare was very confident – and maybe even a bit cocky.
Off they went. The hare shot out of the starting blocks and disappeared over the horizon.
The tortoise plodded on … one step after the next.
After a little while, the hare was so far ahead, he decided to have a little nap. He hunkered down in the warm grass, closed his eyes, and went to sleep.
Meanwhile, the tortoise plodded on … and on.
Finally, the tortoise passed the hare and went on to win the race. You can imagine how shocked the hare was …
That’s the story behind the two blogging strategies, the Sprinter Strategy (which suited the hare) and the Long-Distance Strategy (which the tortoise embraced).
Hares usually have a better press than tortoises because they dazzle with speed.
But the tortoise’s strategy can also lead to success; it just takes a little longer.
I must admit, I was definitely a tortoise when I first started blogging. Progress was very, very slow because I had no idea how to blog.
Heck, I didn’t even know what a blog was!
It was a steep, steep learning curve, and even the simplest things were difficult to grasp because I had nobody to ask.
I must confess it took me nearly a year to get only one hundred subscribers. But over time, Goodlife ZEN has turned into a major blog.
The slow start turned out to be a good thing for me!
Why a slow start can be beneficial
The truth is, I needed that slow start.
There was so much to learn and I had to gather a lot of knowledge and experience before I was ready to accelerate.
So for nearly a year, I used the Long-Distance Strategy. I just plodded on, writing a few posts each month.
My blog grew at a glacial pace. It was frustrating!
But here’s what most bloggers don’t know:
You can switch at any time from bumbling along like a tortoise to sprinting like a hare.
You don’t believe it?
After after a year of blogging – when I finally decided to accelerate – I implemented the Sprinter Strategy and gained more than a thousand new subscribers in less than a month.
Not bad, huh?
Here are the three steps you can take to implement the Sprinter Strategy.
Step 1: Come out of the starter gate at a blazing pace
Here’s what I did;
While everyone was still in holiday mode after New Year’s Day, I published an article about 100 top self development posts.
I then let every blogger whose post I had listed know about the post. The post went viral and has since then become a pillar post with high daily traffic.
I’ve refined this strategy in the last months, adding some extra traffic power. As a result, I was recently was able to ramp up the traffic on one of my newer blogs by 503% in just one week!
I’m so excited about this strategy – and how it can work for blogs of any size – that I’m putting together a short course for the A-List Blogging Masterclass on how to implement the Sprinter Strategy in January 2015.
Step 2: Publish three posts a week for a whole month.
Use one post for your own blog and the other two for guest posts. Guest posting is hard work, but it pays off within a short space of time.
Guest posting is a great way to grow a blog – but it needs to be done consistently to see results.
Step 3. Write a monthly supply of posts for your blog in the first week of the month.
I wrote four blog posts, back-to-back when I implemented the Sprinter Strategy. I have to admit, it was a lot of writing. But soon I got into the flow of it, and my creativity soared. Writing everything you need for your own blog leaves you free to write guest posts during the rest of the month.
Hare or Tortoise – which one is right for you?
Which blogging strategy you choose depends on what is going on in your life. If you are in a busy phase of your life, stick with the Long-Distance Strategy. It will get you there if you just keep on going.
If you want to give your blog a push, then switch to the Sprinter Strategy.
Remember, you can change your blogging strategy at any time.
Just make sure you enjoy your blog and don’t burn out. It’s important to keep on going.
As I mentioned above, there are some extra power moves in the Sprinter Strategy. I’ll reveal them in the short course I’m going to run for the A-List Blogging Masterclass in January.
If you’re wondering about whether you can be successful, take a look at the question and answer below…
What separates top bloggers from tragic wannabes?
It’s very simple:
Top bloggers keep going!
If you want to reach success, you need to keep on going. Many bloggers give up just before they are about to taste success.
What are your thoughts or questions? Please share in the comments below.
Oh, and please share the post on social media
About the Author
Mary Jaksch has helped thousands of students successfully create outstanding and profitable blogs. Grab her FREE report, How to Write Like an A-List Blogger. Mary is Editor-in-Chief of WritetoDone.com and is the blogger behind Goodlife ZEN.
Copyright: liusa / 123RF Stock Photo and Artisticco / 123 Stock Photo